Grapes
Traffic Radio 2

All season long, your shoppers will be hearing about and seeing fresh California grapes. These short advertising messages will air during radio traffic reports when consumers are paying close attention to what they hear on the radio. We've created a variety of messages to remind consumers where to go to get the fresh California grapes they enjoy. These radio tags are numbered for easy selection.

   
JULY / AUGUST / SEPTEMBER / OCTOBER

 

Generic Summer

17.

And now this summer weather advisory: when things heat up, chill out with fresh California grapes from (Name of Store). That’s right, put down the junk food and pick up sweet juicy grapes from (Name of Store). Your body will thank you.

18.

When the summer heat is on, cool, sweet refreshment comes in bunches...bunches of fresh California grapes from (Name of Store). Mosey on down to your local (Name of Store) for California grapes—and the free AC.

19.

Salty, sticky snacks just can’t beat the heat of summer like fresh California grapes from (Name of Store). Sweet, refreshing, and bursting with juice, they’re just what you need to keep cool. Stop by (Name of Store) for a bunch.

20.

Summertime is here and that means lots of sunshine and bare feet. It’s also time for the sunny sweetness of fresh California grapes from (Name of Store). Is this a coincidence? We think not. Get some grapes from (Name of Store) and see if you agree.

21.

Come summer, the line for ice cream is all the way out to the street. Who needs that? Get yourself some juicy, fresh California grapes from (Name of Store). Eat ‘em at home in the dark with the AC on. Now who’s cool? You are.

22.

While you’ve been cushing it up in an air-conditioned office all summer, your kids have been out there sweating through another day of camp. Reward them with bunches of sweet, delicious fresh California grapes from (Name of Store). They’ve earned them.

 

Picnics

23.

Now for a picnic alert: summer is underway and many of the best spots are already reserved. So be sure to bring extra bunches of fresh California grapes from (Name of Store) with you to bribe your way in. Get them at (Name of Store) now.

24.

Picnics are an American summer tradition. So are fresh California grapes from (Name of Store). Just try having a picnic without them. Even the ants will object. So get a bunch at (Name of Store) on the way.

25.

Instead of packing chips and sweets in your picnic basket, head to (Name of Store) for fresh California grapes. Naturally juicy, sweet, and refreshing, and loved by everyone. More than you can say for Uncle Fred. Get a bunch at (Name of Store).

26.

For the perfect picnic, pack lighter. With the light, sweet, and juicy taste of fresh California grapes from (Name of Store). Leave the fatty, salty snacks behind and bring on the grapes from (Name of Store).

 

Summertime Activities

27.

Summertime means baseball, but baseball doesn’t have to mean filling up on junk food. Catch a few innings over a bowl of fresh California grapes from (Name of Store). Grapes from (Name of Store): a sure home run.

28.

It’s summer and you’re always on the go...to the beach, the park, or anywhere sunshine can be found. And no snack travels better than fresh California grapes from (Name of Store). Go for the sun, fun, and the grapes from (Name of Store).

29.

You’re out there soaking up the sun, working out, staying healthy. You can snack healthy too, with fresh California grapes from (Name of Store). Sweet and juicy and so good, get them at (Name of Store).

 

Fourth of July

30.

Looking for a sweet Fourth of July picnic treat? Pack along bunches of deliciously sweet, fresh California grapes from (Name of Store). The taste fireworks begin at (Name of Store).

31.

Celebrate the red, white, and blue this Fourth of July with the red and blue-black. With bunches of fresh California grapes from (Name of Store). To pick yours up, parade on over to (Name of Store).

32.

Fourth of July weekend is here. Celebrate with the explosive, sweet juiciness of fresh California grapes from (Name of Store). All the varieties are in season. Pick up a bunch at (Name of Store).

33.

Red, white, and blue cupcakes don’t cut it like fresh California grapes from (Name of Store) for the Fourth of July. Sweet, juicy, and healthy. Pack a bunch for your barbecue or picnic from (Name of Store).

34.

Parades. Picnics. Fireworks. Everyone loves the Fourth of July. And everyone loves the sweet, juicy taste of fresh California grapes from (Name of Store). Get everyone’s favorite grapes at (Name of Store).

 

Grape-A-Rama

35.

It’s a great grape celebration at (Name of Store). So head to (Name of Store) for the fresh California grapes that the whole family enjoys. Fresh California grapes. Good things come in bunches.

36.

Good things come in bunches and (Name of Store) is celebrating all the good grapes from California. Go to (Name of Store) today for glorious grapes—fresh from California.

37.

It’s Grape-A-Rama time at (Name of Store). That means a huge selection of fresh California grapes are in stock now. Head to (Name of Store) for the fresh California grapes your family wants.

 

Back to School

38.

It’s back-to-school time. So it’s time to stock up on sweet, healthy, fresh California grapes from (Name of Store). Send them off right with grapes from (Name of Store).

39.

Looking for a sweet, refreshing way to send your kids off to school? Be sure to pack fresh California grapes from (Name of Store) in their lunches instead of chips or sweets. Your kids will thank you. And so will their teachers. Get some at (Name of Store) today.

40.

Algebra. Geography. Trigonometry. OK, not everyone loves school. But everyone loves fresh California grapes from (Name of Store). So pack a bunch for lunch. They’ll make the whole day sweeter. Get some at (Name of Store).

 

Tailgate Party

41.

The key to a great tailgate party is pacing. So lay off the heavy snacks and go healthy, with fresh California grapes from (Name of Store). Think of those bunches as teams of sweet juicy grapes from (Name of Store).

42.

Football season is on and you’ve got to have the proper gear—in this case, a nice big bowl of fresh California grapes from (Name of Store) to snack on during the game. So start your pregame with a rush to (Name of Store) for grapes.